Here is some interesting information about the Vodafone mobile phone network during the Royal Wedding.
Network Wide Statistics
• Voice:
– entire Day attempts: 63,350,126 – down 2.17%
– calls between 09:00 and 12.30 – 12.4 million – down 17.4%
– calls between 11:00 and 11.30 – 1.65 million – down 31.6%
This is to be expected due to the metric focusing on the network as a whole and being a bank holiday where we have lower traffic than a normal working day. This fact makes the next set of statistics so impressive
• SMS:
– entire Day attempts: 138,446,608 – up 12.3%
– between 08:00 and 14:30 – 20.3 million – up 16%
– between 11:30 and 12:00 – 2.14 million – up 33.4%
• MMS
– 8am to 1pm – 185,108 – up 28.8% compare to last week
– peak between 11:35 and 11:40 – 4580 MMS submitted – up 53.59%
• Data
– 10:00 to 15:00 – 12.85 Terabytes sent/received – up 20.5%
Looking now at two of the primary online news sources we see significant uplifts in traffic driven by our data subscribers:
Mobile Website Traffic – Network Wide
• BBC News
– 161,350 Megabytes of traffic (entire day)
– 36.69% increase from the previous week
– peak between 11am and 1pm where traffic increased 219.47%
• SKY News
– 29,041 Megabytes of traffic (entire day)
– 45.27% increase from the previous week
– peak between 11am and 1pm where traffic increased 462.52%
Focussing in on the Royal wedding route we see some impressive results
Royal Wedding Location Statistics 08:00 – 15:00
• Voice Traffic
– total Attempts: 1,102,834 – 26.96% Increase from the previous week
• SMS Traffic
– total: 1,487,014 – 67.22% increase from the previous week
Royal Wedding Statistics – Bucklebury 08:00 – 15:00 (Katherine’s home village)
• Voice Traffic
– total Attempts: 14,027 – 6.27% Increase from the previous week
• SMS Traffic
– total: 29,953 – 12.12% increase from the previous week
Looking in general across our top sites that covered the Royal wedding route we can see that we carried a staggering amount of additional traffic with a very impressive call performance.
Top Site Traffic 08:00 – 15:00
• Temporary site at St James Park
– voice Attempts: 36,561 – Previous week site was not live.
– dropped Call Rate: 0.55%
• St James Park
– voice Attempts: 25,424 – 456.81% increase
– dropped Call Rate: 1.63%
• Hyde Park
– voice Attempts: 25,383 – 377.66% increase
– dropped Call Rate: 0.83%
• Knightsbridge
– voice Attempts: 37,197 – 152.34% increase
– dropped Call Rate: 0.8%
• Buckingham Palace
– voice Attempts: 22,138 – 503.87% increase
– dropped Call Rate: 0.75%
• Hyde Park
– voice Attempts: 23,086- 157.43% increase
– dropped Call Rate: 0.5%